Supported Content Formats
Markdown is the main content format and comes in two flavours:  The excellent Blackfriday project (name your files *.md or set markup = "markdown" in front matter) or its fork Mmark (name your files *.mmark or set markup = "mmark" in front matter), both very fast markdown engines written in Go.
For Emacs users, goorgeous provides built-in native support for Org-mode  (name your files *.org or set markup = "org" in front matter)
Configure BlackFriday Markdown Rendering
You can configure multiple aspects of Blackfriday as show in the following list. See the docs on Configuration for the full list of explicit directions you can give to Hugo when rendering your site.
Blackfriday Options
- taskLists
- default: true
 Blackfriday flag:
 Purpose:falseturns off GitHub-style automatic task/TODO list generation.
- smartypants
- default: true
 Blackfriday flag:HTML_USE_SMARTYPANTS
 Purpose:falsedisables smart punctuation substitutions, including smart quotes, smart dashes, smart fractions, etc. Iftrue, it may be fine-tuned with theangledQuotes,fractions,smartDashes, andlatexDashesflags (see below).
- smartypantsQuotesNBSP
- default: false
 Blackfriday flag:HTML_SMARTYPANTS_QUOTES_NBSP
 Purpose:trueenables French style Guillemets with non-breaking space inside the quotes.
- angledQuotes
- default: false
 Blackfriday flag:HTML_SMARTYPANTS_ANGLED_QUOTES
 Purpose:trueenables smart, angled double quotes. Example: “Hugo” renders to «Hugo» instead of “Hugo”.
- fractions
- default: true
 Blackfriday flag:HTML_SMARTYPANTS_FRACTIONS
 Purpose:falsedisables smart fractions.
 Example:5/12renders to 5⁄12(<sup>5</sup>⁄<sub>12</sub>).
 Caveat: Even withfractions = false, Blackfriday still converts1/2,1/4, and3/4respectively to ½ (½), ¼ (¼) and ¾ (¾), but only these three.
- smartDashes
- default: true
 Blackfriday flag:HTML_SMARTY_DASHES
 Purpose:falsedisables smart dashes; i.e., the conversion of multiple hyphens into an en-dash or em-dash. Iftrue, its behavior can be modified with thelatexDashesflag below.
- latexDashes
- default: true
 Blackfriday flag:HTML_SMARTYPANTS_LATEX_DASHES
 Purpose:falsedisables LaTeX-style smart dashes and selects conventional smart dashes. AssumingsmartDashes:
 Iftrue,--is translated into – (–), whereas---is translated into — (—).
 However, spaced single hyphen between two words is translated into an en dash— e.g., “12 June - 3 July” becomes12 June – 3 Julyupon rendering.
- hrefTargetBlank
- default: false
 Blackfriday flag:HTML_HREF_TARGET_BLANK
 Purpose:trueopens external links in a new window or tab.
- plainIDAnchors
- default true
 Blackfriday flag:FootnoteAnchorPrefixandHeaderIDSuffix
 Purpose:truerenders any heading and footnote IDs without the document ID.
 Example: renders#my-headinginstead of#my-heading:bec3ed8ba720b970
- extensions
- default: []
 Blackfriday flag:EXTENSION_*
 Purpose: Enable one or more Blackfriday’s Markdown extensions (if they aren’t Hugo defaults).
 Example: IncludehardLineBreakin the list to enable Blackfriday’sEXTENSION_HARD_LINK_BREAK.
 See Blackfriday extensions section for more information.
- extensionsmask
- default: []
 Blackfriday flag:EXTENSION_*
 Purpose: Enable one or more of Blackfriday’s Markdown extensions (if they aren’t Hugo defaults).
 Example: IncludeautoHeaderIdsasfalsein the list to disable Blackfriday’sEXTENSION_AUTO_HEADER_IDS.
 See Blackfriday extensions section for more information.
Blackfriday extensions
- noIntraEmphasis
- default: enabled 
 Purpose: The “_” character is commonly used inside words when discussing code, so having Markdown interpret it as an emphasis command is usually the wrong thing. When enabled, Blackfriday lets you treat all emphasis markers as normal characters when they occur inside a word.
- tables
- default: enabled 
 Purpose: When enabled, tables can be created by drawing them in the input using the below syntax: Example:- Name | Age --------|------ Bob | 27 Alice | 23
- fencedCode
- default: enabled 
 Purpose: When enabled, in addition to the normal 4-space indentation to mark code blocks, you can explicitly mark them and supply a language (to make syntax highlighting simple).- You can use 3 or more backticks to mark the beginning of the block, and the same number to mark the end of the block. - Example: - ```md # Heading Level 1 Some test ## Heading Level 2 Some more test ```
- autolink
- default: enabled 
 Purpose: When enabled, URLs that have not been explicitly marked as links will be converted into links.
- strikethrough
- default: enabled 
 Purpose: When enabled, text wrapped with two tildes will be crossed out.
 Example:- ~~crossed-out~~
- laxHtmlBlocks
- default: disabled 
 Purpose: When enabled, loosen up HTML block parsing rules.
- spaceHeaders
- default: enabled 
 Purpose: When enabled, be strict about prefix header rules.
- hardLineBreak
- default: disabled 
 Purpose: When enabled, newlines in the input translate into line breaks in the output.
- tabSizeEight
- default: disabled 
 Purpose: When enabled, expand tabs to eight spaces instead of four.
- footnotes
- default: enabled 
 Purpose: When enabled, Pandoc-style footnotes will be supported. The footnote marker in the text that will become a superscript text; the footnote definition will be placed in a list of footnotes at the end of the document.
 Example:- This is a footnote.[^1] [^1]: the footnote text.
- noEmptyLineBeforeBlock
- default: disabled 
 Purpose: When enabled, no need to insert an empty line to start a (code, quote, ordered list, unordered list) block.
- headerIds
- default: enabled 
 Purpose: When enabled, allow specifying header IDs with- {#id}.
- titleblock
- default: disabled 
 Purpose: When enabled, support Pandoc-style title blocks.
- autoHeaderIds
- default: enabled 
 Purpose: When enabled, auto-create the header ID’s from the headline text.
- backslashLineBreak
- default: enabled 
 Purpose: When enabled, translate trailing backslashes into line breaks.
- definitionLists
- default: enabled 
 Purpose: When enabled, a simple definition list is made of a single-line term followed by a colon and the definition for that term.
 Example:- Cat : Fluffy animal everyone likes Internet : Vector of transmission for pictures of cats- Terms must be separated from the previous definition by a blank line. 
- joinLines
- default: enabled 
 Purpose: When enabled, delete newlines and join the lines.
Extend Markdown
Hugo provides some convenient methods for extending markdown.
Task Lists
Hugo supports GitHub-styled task lists (i.e., TODO lists) for the Blackfriday markdown renderer. If you do not want to use this feature, you can disable it in your configuration.
Example Task List Input
- [ ] a task list item
- [ ] list syntax required
- [ ] incomplete
- [x] completed
Example Task List Output
The preceding markdown produces the following HTML in your rendered website:
<ul class="task-list">
    <li><input type="checkbox" disabled="" class="task-list-item"> a task list item</li>
    <li><input type="checkbox" disabled="" class="task-list-item"> list syntax required</li>
    <li><input type="checkbox" disabled="" class="task-list-item"> incomplete</li>
    <li><input type="checkbox" checked="" disabled="" class="task-list-item"> completed</li>
</ul>
Example Task List Display
The following shows how the example task list will look to the end users of your website. Note that visual styling of lists is up to you. This list has been styled according to the Hugo Docs stylesheet.
Emojis
To add emojis directly to content, set enableEmoji to true in your site configuration. To use emojis in templates or shortcodes, see emojify function.
For a full list of emojis, see the Emoji cheat sheet.
Shortcodes
If you write in Markdown and find yourself frequently embedding your content with raw HTML, Hugo provides built-in shortcodes functionality. This is one of the most powerful features in Hugo and allows you to create your own Markdown extensions very quickly.
See Shortcodes for usage, particularly for the built-in shortcodes that ship with Hugo, and Shortcode Templating to learn how to build your own.
Code Blocks
Hugo supports GitHub-flavored markdown’s use of triple back ticks, as well as provides a special highlight nested shortcode to render syntax highlighting via Pygments. For usage examples and a complete explanation, see the syntax highlighting documentation in developer tools.
Mmark
Mmark is a fork of BlackFriday and markdown superset that is well suited for writing IETF documentation. You can see examples of the syntax in the Mmark GitHub repository or the full syntax on Miek Gieben’s website.
Use Mmark
As Hugo ships with Mmark, using the syntax is as easy as changing the extension of your content files from .md to .mmark.
In the event that you want to only use Mmark in specific files, you can also define the Mmark syntax in your content’s front matter:
---
title: My Post
date: 2017-04-01
markup: mmark
---
MathJax with Hugo
MathJax is a JavaScript library that allows the display of mathematical expressions described via a LaTeX-style syntax in the HTML (or Markdown) source of a web page. As it is a pure a JavaScript library, getting it to work within Hugo is fairly straightforward, but does have some oddities that will be discussed here.
This is not an introduction into actually using MathJax to render typeset mathematics on your website. Instead, this page is a collection of tips and hints for one way to get MathJax working on a website built with Hugo.
Enable MathJax
The first step is to enable MathJax on pages that you would like to have typeset math. There are multiple ways to do this (adventurous readers can consult the Loading and Configuring section of the MathJax documentation for additional methods of including MathJax), but the easiest way is to use the secure MathJax CDN by include a <script> tag for the officially recommended secure CDN (cdn.js.com):
<script type="text/javascript" src="https://cdnjs.cloudflare.com/ajax/libs/mathjax/2.7.1/MathJax.js?config=TeX-AMS-MML_HTMLorMML">
</script>
One way to ensure that this code is included in all pages is to put it in one of the templates that live in the layouts/partials/ directory. For example, I have included this in the bottom of my template footer.html because I know that the footer will be included in every page of my website.
Options and Features
MathJax is a stable open-source library with many features. I encourage the interested reader to view the MathJax Documentation, specifically the sections on Basic Usage and MathJax Configuration Options.
Issues with Markdown
After enabling MathJax, any math entered between proper markers (see the MathJax documentation) will be processed and typeset in the web page. One issue that comes up, however, with Markdown is that the underscore character (_) is interpreted by Markdown as a way to wrap text in emph blocks while LaTeX (MathJax) interprets the underscore as a way to create a subscript. This “double speak” of the underscore can result in some unexpected and unwanted behavior.
Solution
There are multiple ways to remedy this problem. One solution is to simply escape each underscore in your math code by entering \_ instead of _. This can become quite tedious if the equations you are entering are full of subscripts.
Another option is to tell Markdown to treat the MathJax code as verbatim code and not process it. One way to do this is to wrap the math expression inside a <div> </div> block. Markdown would ignore these sections and they would get passed directly on to MathJax and processed correctly. This works great for display style mathematics, but for inline math expressions the line break induced by the <div> is not acceptable. The syntax for instructing Markdown to treat inline text as verbatim is by wrapping it in backticks (`). You might have noticed, however, that the text included in between backticks is rendered differently than standard text (on this site these are items highlighted in red). To get around this problem, we could create a new CSS entry that would apply standard styling to all inline verbatim text that includes MathJax code. Below I will show the HTML and CSS source that would accomplish this (note this solution was adapted from this blog post—all credit goes to the original author).
<script type="text/x-mathjax-config">
MathJax.Hub.Config({
  tex2jax: {
    inlineMath: [['$','$'], ['\\(','\\)']],
    displayMath: [['$$','$$'], ['\[','\]']],
    processEscapes: true,
    processEnvironments: true,
    skipTags: ['script', 'noscript', 'style', 'textarea', 'pre'],
    TeX: { equationNumbers: { autoNumber: "AMS" },
         extensions: ["AMSmath.js", "AMSsymbols.js"] }
  }
});
</script>
<script type="text/x-mathjax-config">
  MathJax.Hub.Queue(function() {
    // Fix <code> tags after MathJax finishes running. This is a
    // hack to overcome a shortcoming of Markdown. Discussion at
    // https://github.com/mojombo/jekyll/issues/199
    var all = MathJax.Hub.getAllJax(), i;
    for(i = 0; i < all.length; i += 1) {
        all[i].SourceElement().parentNode.className += ' has-jax';
    }
});
</script>
As before, this content should be included in the HTML source of each page that will be using MathJax. The next code snippet contains the CSS that is used to have verbatim MathJax blocks render with the same font style as the body of the page.
code.has-jax {
    font: inherit;
    font-size: 100%;
    background: inherit;
    border: inherit;
    color: #515151;
}
In the CSS snippet, notice the line color: #515151;. #515151 is the value assigned to the color attribute of the body class in my CSS. In order for the equations to fit in with the body of a web page, this value should be the same as the color of the body.
Usage
With this setup, everything is in place for a natural usage of MathJax on pages generated using Hugo. In order to include inline mathematics, just put LaTeX code in between `$ TeX Code $` or `\( TeX Code \)`. To include display style mathematics, just put LaTeX code in between <div>$$TeX Code$$</div>. All the math will be properly typeset and displayed within your Hugo generated web page!
Additional Formats Through External Helpers
Hugo has new concept called external helpers. It means that you can write your content using Asciidoc, reStructuredText. If you have files with associated extensions, Hugo will call external commands to generate the content. (See the Hugo source code for external helpers.)
For example, for Asciidoc files, Hugo will try to call the asciidoctor or asciidoc command. This means that you will have to install the associated tool on your machine to be able to use these formats. (See the Asciidoctor docs for installation instructions).
To use these formats, just use the standard extension and the front matter exactly as you would do with natively supported .md files.
Learn Markdown
Markdown syntax is simple enough to learn in a single sitting. The following are excellent resources to get you up and running: